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Business News And Trends

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  • A Hidden Gold Mine in Every Business :: This division is somewhat artificial and partially maintained by the IT people themselves because of a certain culture technical people have about their specialized knowledge and application areas.  But at heart, those strange people down in IT have the same goals as every other business person which is to succeed both personally and corporately in shared projects….
  • The Project Management Method – Curse or Blessing :: Project management is an area of expertise that has undergone some significant development in the last decade.  A business project can have a far-reaching effect on the business and result in either tremendous improvement in the businesses ability to function in the marketplace or a significant setback to that business entity….
  • Project Management of a Global Team  :: The world is getting smaller.  Well, it isn’t physically getting smaller but that is one way of saying that global communications have become so fast paced that the world is really one community in a lot of ways.  With the advent of the internet, email, instant messaging and VOIP, it is entirely possible to do business with trading partners around the globe without ever leaving your office…
  • Management by Walking Around  :: The MBWA method is a management concept that has gotten a lot of “buzz” and popularity in the last decade or so because it is part of a business model for cultural change within the enterprise that has proven successful in a lot of businesses.  The original concept was created by David Packard during the early days of the Hewlett Packard organization, a Silicon Valley company that was well known for its loyal and highly creative employee base that seemed to achieve levels of productivity and employee satisfaction far beyond the norm…
  • Looking for Cheese :: Every now and then a business book comes along that revolutionaries how the business world views an area of focus.  One such book had the amusing title “Who Moved my Cheese” by Spencer Johnson.  This short book that is illustrated like a children’s story has some profound ideas in it that will radically change how any business approaches the marketplace.  It is a book that has had his biggest impact in helping employees who have been displaced view their job change.  But the ideas that are made simple in “Who Moved my Cheese” can impact virtually every area of business dealings…
  • Employee Retention in the Twenty First Century :: The business paradigm in virtually every department of the modern business has been undergoing continuous change in the last ten years to such an extent that it becomes necessary to step back and review how we do business in all aspects of corporate life in light of new markets and new ways even our employees do business.  This is as much true in our Human Resource Department as it is in Marketing.  The labor pool is changing and the impact on the bottom line of the business can see be serious if we don’t change how we go about recruitment and view employee retention in light of the changes to the available educated labor “out there” to draw upon for our staffing needs…
  • Decentralizing IT of your organization  ::  For decades, the classic model of how a business organizes its computer services department was to establish a separate IT department with an independent management structure which may extend all the way to the executive suite.  Over the years, the autonomy of that centralized IT function took on almost mythic proportions and in some cases resulted in abusive attitudes and ways of doing business that almost gave the impression that the business existed to serve the IT department rather than the other way around…
  • Courting Public Favor  :: At first glance, it is a bit surprising when you see how much some powerful and prominent businesses in every community bend every effort to court public favor.  Almost any community of significant size in the country has a business section in the paper.  And subscribers to the local news see their ability to stay in touch with what the strongest and up and coming businesses in town are doing as an important part of their business awareness….
  • Virtual Employees  ::  When we say something is “virtual” in modern terminology, we are almost always talking about something related to the internet.  So Virtual Dating is dating using the internet.  “Virtual” does not mean something that does not exist.  But it implies you are replacing a normal physical entity with a real but for the most part unseen entity that lives online…
  • Business goes to Cyberspace  :: It is a well known axiom of doing business in any industry that those who do not stay in step with the times will be those companies that eventually die out.  There is no place where that truism is more evident than in the way that companies in virtually every business sector are finding to integrate an internet marketing strategy with their traditional communications and to provide the public with an internet “presence” to supplement their public profiles in other venues….
  • The Steps to Finding the Perfect AD Agency  :: A good Ad agency can take a business and propel its success forward in ways that few other business partners can do.  If the business is one that will benefit from promotion or advertising, the right AD agency bring to the table the talent, the creativity and the resources to put together just the right advertising campaign and then to deploy it in a way that is a perfect fit for the business’s marketing objectives and for the market that the business serves….

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